Here’s some news from the 2005 annual sales conference:
- 2004 – 2005 turnover approx. £115 million. Sales up by 15% which is against the trend of UK retail sales.
- eeZee TV is showcasing new products for our catalogues. Products that are starting to sell well on eeZee TV will be taken off eeZee TV and put in our catalogue with an ‘as seen on TV’ sign. This increases the profile and credibility of Kleeneze for us.
- New Kleeneze show every Saturday morning at 8 a.m on Sky channel 659. This gives the opportunity for distributors and their teams to present the business and give testimonials on the TV.
- We can now retail IWOOT (iwantoneofthose.com) products to our customers, in the form of the new gifts and gadgets leaflet. All the ‘Gadget Shop’ shops have shut down around the UK, meaning a bigger slice in the market for us.
- Kitbag.com – Official supplier of Man Utd merchandise and lots of other sports wear and merchandise. Kleeneze distributors are entitled to a 17.5% discount and a specialogue will be available for us to retail with later in the year.
- Kleeneze now have a new 5 year deal with Amtrak. All Amtrak HGV’s will carry the Kleeneze logo, once again raising the profile of the company!
- Kleeneze are the new sponsors of Team JLR, see: www.jlr.co.uk/2005/News2005/010605-kleeneze.htm . This once again, helps to raise awareness of the Kleeneze brand.
- New Kleeneze trolley will be available to order later in the year. It holds over 40 catalogue packs, is waterproof and dogproof and will cost just £25!
- Kleeneze will be launching into the next European mainland country in 2006.
- Less than 25% of households in the UK & Ireland receive a Kleeneze catalogue.