The Kleeneze Plc Group (not the catalogue shopping division) have recently changed their name. Here’s the announcement from sales director, Kim Rawson…
“At 0700 hours today, Wednesday 6th July, Kleeneze plc announced its intention to change its name to European Home Retail plc.
This is a really positive move for the Kleeneze network and our business opportunity.
We will now be able to concentrate our focus on fully developing the Kleeneze brand identity and its powerful consumer and network franchise.
Our network marketing activity will no longer be able to be confused with other corporate activity and we will be able to support and differentiate the Kleeneze name throughout Europe. This will undoubtedly help our European recruitment plans and aid our expansion.
Everyone who attended the June conference will have seen the added value we are now putting behind the Kleeneze name via increased marketing support such as on Amtrak trailers, JLR racing cars, eeZee tv shows, and much more to come.
The new name of European Home Retail plc will encompass the trading identities of:
Kleeneze Europe – the leading catalogue and network marketing business
Farepak – a foremost Christmas savings business
I Want One of Those – the top gifts and gadgets web-site
Kitbag – the leading sports e-tailer
eeZee tv – the newest, brightest home shopping tv channel
This announcement simply underlines one very clear message:
“THERE IS ONLY ONE KLEENEZE”!
Thank you for your support and we look forward to advising you of further marketing developments over the course of the year.”
Kim Rawson,
Deputy Managing Director
